Major Maina

Major Maina is a youth mental health and social impact practitioner whose work sits at the intersection of design thinking, behavior change, systems thinking, decision intelligence, and human connection.

He helps organizations design youth-centered programs, strategies, and experiences that are rooted in lived experience and responsive to the realities that shape how people think, feel, and make decisions. His work focuses not only on visible challenges, but also on the beliefs, pressures, behaviors, and systems that influence them.

Over the years, Major has contributed to initiatives with organizations including UNEP, World Vision, Scripture Union, Aga Khan University, Power to Youth, and Kujikubali. His work has ranged from designing mental health and trauma-informed interventions to supporting youth-led innovation, community engagement, behavior change, and efforts to address gender-based violence.

He is also a facilitator, moderator, speaker, and performance poet, using storytelling and poetry to make complex or difficult conversations more human, relatable, and emotionally resonant.

Across his work, the goal remains consistent: to help people and organizations understand complexity, connect more deeply, and design solutions that enable young people and communities to make better decisions and thrive.