Our approach to innovation is holistic
Institute of Design and Innovation is a pioneering organization at the forefront of research, design, and innovation. We are deeply ingrained in human-centred principles, behavioural insights, systemic thinking, and service design methodologies, serving as catalysts for transformative change.
Our mission extends beyond the ordinary, as we passionately invest in impact-driven practices and community-led initiatives, nurturing holistic and scalable outcomes that positively affect social, economic, and environmental realms.
IDI's systemic approach harnesses the exchange of values across ecosystems and forms the foundation for fostering impactful solutions through actively cultivating cross-disciplinary collaborations across the innovation landscape in Africa.
LEARN
Insights & Data
We deliver evidence-based data and translate it into action-oriented insights for informed decision-making.
Behavioural Research
Design Research
Scientific Research
Ecosystem Mapping
Product Testing
Impact Evaluation
CREATE
Strategize & Design
We systematically strategize and design relevant, dignified and innovative solutions, programs, and businesses.
Design Research
Product Strategy & Design
Human Centered Design
Ecosystem Design
Service Design
Behavioural Design
Program Design
Communication Design
EMPOWER
Action & Influence
We transform strategies and designs into sustainable empowerment and development initiatives that leave a lasting legacy of impact.
Idea Validation
Design Research
Program Implementation
Design Innovation Training
Business Innovation Training
Business Development Support
Innovation Challenges
Scaling Solutions
A holistic approach to innovation
Our Work
IDI employs cross-disciplinary collaborations to generate impactful outcomes that benefit all stakeholders. We firmly believe in seamlessly integrating design into products, services, processes, and systems
Our team
Pauline Kanana
Chief Executive Officer & CoFounder
Munyala Mwalo
Chief Design Director & Founder
Ramah Madiba
Chief Technical Director & Founder
Sarah Mpapuluu
Senior Research and Design Partner
Denise Wendy
Accountant & Administrator
Major Maina
Behavioral Design Researcher
Our partners
and clients
Through collaborative efforts, we craft solutions that effectively address the requirements and ambitions of individuals, communities, businesses, institutions, and the general public with local and global partners and clients.
